What makes Mod Fashion so memorable?
Innovative, creative, bold and brash. Uniformity in dress was out,out,out and “anything goes” was in,in,in. The fashion trends began in the streets and was youth oriented and youth driven. Baby boomers came of age and made their own culture and styles.
Sixties fashion burst onto the scene with London boutiques on Carnaby Street and Kings Road. Icons of the day were Mary Quant, Twiggy,Rudi Gernreich, Andre Courreges and Pierre Cardin.
Color played a big role in defining the look. The muted and pastel palette of Fifties fashions gave way to bright, bold color often splayed in geometric patterns. From daywear to Day Glo in less than a decade. Art, usually Pop Art infiltrated fashion as works of art translated from canvas into fabric.












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